University of Doha for Science and Technology

Motion Graphic Designer at UDST for my CO OP Semester

Content:

‍

‍

Roles:

• Created motion graphic promotions to inform stakeholders, parents, and students about the new program
• Collaborated with the marketing team to develop engaging content
• Designed and animated visual elements to effectively convey program details
• Ensured the final product aligned with the university’s branding and messaging guidelines
• Gathered feedback from stakeholders and made necessary adjustments

Process

1. Conducted research to understand the key aspects of the Digital Communication Media Production program
2. Developed a storyboard and script for the motion graphic promotion
3. Designed visual elements and animations using graphic design software
4. Coordinated with the marketing team to ensure the content met promotional goals
5. Incorporated feedback from stakeholders to refine the final product
6. Delivered a polished motion graphic video that effectively communicated the program's benefits and details

Tools Used

• Adobe After Effects
• Procreate
• Adobe Premiere Pro
• Photoshop

Outcome:

• Successfully created an informative and engaging motion graphic promotion
• Enhanced awareness of the new Digital Communication Media Production program
• Received positive feedback from stakeholders, parents, and students
• Strengthened the university’s communication efforts with visually appealing content
• Contributed to increased interest and enrollment in the new program

‍

----------------------------------------------------------

‍

Overview

Created the magazine design and editorial features to enhance reader engagement and visual appeal within a 6-week scope for a publication graphic design course.

Scope:

6 weeks

Team:

Individual project

My Responsibilities:

• Concept Development: Created a cohesive concept that aligned with the magazine's theme and target audience.
• Page Layout Design: Designed visually appealing and functional page layouts, ensuring a balanced mix of text and imagery.
• Typography: Selected and applied appropriate typography to enhance readability and visual hierarchy.
• Color Scheme: Developed a color scheme that complemented the magazine’s content and brand identity.
• Image Editing: Edited and optimized images to ensure high quality and consistency throughout the magazine.
• Cover Design: Designed an eye-catching and representative cover to attract readers.
• Brand Identity: Created a brand identity for Cineful to use as a baseline for the entire project

Outcomes:

• Visual Appeal: Improved visual appeal, leading to positive feedback from both peers and instructors.
• User Feedback: Received positive feedback from readers, praising the improved design and user experience.
• Grade: 91% (A)

Brand Identity & Readership:

Editorial Lineup:

Cover Page:

Table of content:

Website Feature:

Subscription Cards:

‍

Full Magazine:

Reflection

This project taught me the critical role of cohesive visual design in publication and the importance of a user-centered approach in editorial features. The experience reinforced the value of usability testing and design systems in creating engaging and visually appealing content.

‍

‍